and the Battle For America’s Soul (2020)
Truman awoke from his slumber at around midnight, and he turned on the radio and heard that he was ahead in the popular vote by 1.2 million. The President went back to sleep after he heard a commentator say that it was still early and that Truman was “undoubtedly beaten”. At 2:30 am, Truman’s phone rang, where a friend was calling him from campaign HQ in the Muehlebach Hotel in Kansas City to inform the President that he was in a good position, but that he absolutely had to win at least one of the following states: OH, OH, or CA. Truman thanked his friend and asked him not to call again so he could get more sleep. Truman’s friend asked how he could go back to sleep knowing he had to carry one of those three states, and the President responded, “Why, I’m going to carry all three”.
At the Muehlebach Hotel, Truman’s senior campaign staffers heard on the radio the unmistakable voice of Drew Pearson, where the famous (and hostile to Truman) columnist and radio commentator conceded that Truman was going to win the Presidential Election of 1948. For Truman’s campaign, the focus was now on OH, where the final results were coming in, and when OH went Truman’s way, the election was decided. In the ballroom of the Roosevelt Hotel, where everything had been set up to celebrate Dewey’s victory, tears streamed down the faces of campaign officials, with the shock of the unthinkable finally registering. In his suite at the Roosevelt Hotel, Dewey told his wife and small group of friends, “What do you know? The Son-of-a-Bitch won”.
As Americans started to read their morning newspapers, the election wasn’t yet called due to the publishing deadline. At most, readers saw that Truman had a slight lead on Dewey in the popular vote and in the Electoral College. Some newspapers were not on top of things in terms of the results, such as the Atlanta Constitution claiming that Truman lost, and the Washington Post wanted to know how the nation could endure the next ten weeks until Dewey was inaugurated as President. Worse yet, newspapers from Chicago and Europe incorrectly reported that Dewey had won. The most infamous instance being the Chicago Daily Tribune’s (an aggressively anti-Truman newspaper) headline on the morning of 3 November 1948: “Dewey Defeats Truman”; GOP Sweep Indicated in State” - The Tribune was wrong on every major race: President, Governor, and US Senate. Below the headline, an article stated that the Republicans would return to the White House, and that Dewey had won the election by a huge margin. Over 150k copies of a first edition were released before panicked editors changed the headlines/articles for the second edition. During 2007, the Chicago Tribune admitted that its “Dewey Defeats Truman” headline was the most famous in the newspaper’s 150 year history.
Originally, Dewey was scheduled to appear in the ballroom of the Roosevelt Hotel at 9 pm on Election Night to bask in his victory, but he didn’t make an appearance until 1 pm the next day. One reporter asked Dewey what happened, and Dewey answered that he was just as surprised as everyone else in the room. Then Dewey was asked if his loss was due to errors in strategy or tactics, where Dewey responded that he had no regrets on that front. Another reporter asked what were the main reasons for his surprise defeat, and Dewey said it was too early to say, and that he needed a few days to figure out why. Among the last questions was if he was going to run for President a third time, and Dewey emphatically responded by answering “No”.
On 5 November 1948 in DC, Truman was greeted by 750k people, which was described by the historian David McCullogh as the largest and most enthusiastic gathering for a President in the history of the District of Columbia. Truman’s victory was so astounding that some Southern Conservative Democrats made a point of publicly shaking the President’s hand in front of that mass of humanity, already trying to make amends and curry favor after their vitriolic attacks against Truman for wanting Civil Rights legislation. It took Truman 22 minutes to go from the Ferdinand Magellan to his motorcade, where there were a mass of onlookers on the streets cheering the President as he went by. Once at the White House, from the North Portico via a microphone, Truman spoke to a massive crowd that stretched as far as the eye could see down Pennsylvania Avenue.
When Truman entered the White House, he was informed that the second floor (the residence area) was not safe. Truman knew he couldn’t stay in the White House, but he had hoped to do so for a short period of time; the victorious President had to stay elsewhere. Truman joked that even though he had won the election, he was getting kicked out of the White House anyway. The Trumans moved across the street to the Blair House, which was the official US Government home for visiting foreign dignitaries; it would be his temporary Presidential residence for quite some time.
Convenient second-guessing in hindsight held that Dewey was the wrong candidate for the GOP in 1948, and that Senator Robert Taft (R; OH, “Mr. Republican”) would have defeated Truman. Congressman Richard Nixon believed that Harold Stassen would have defeated Truman, and later as a former (disgraced) President, he said the same thing in 1983. Prominent voices within the GOP and the Republican-friendly press complained that Dewey’s campaign was nothing more than excessive hubris, claiming that if had “come out swinging” and been specific on policies, he would have won in a landslide. While all those arguments and complaints were logical, they were of course impossible to prove. As far as Dewey was concerned, the difference was the “Farmer’s Vote” in the Midwest, where he was largely correct, in that enough of that voting bloc denied Dewey victories in OH and IL.
Truman’s strategy of focusing on the Republican (“Do Nothing”) 80th Congress changing the aspects of the Commodity Credit Corporation (e.g. “No Storage Bins For Farmers”) was key, in that with a bumper harvest in the Fall of 1948, farmers were crippled by a lack of government-subsidized storage. Republicans took it for granted that the “Farmer’s Vote” would forever be in their favor, but Truman carried the “Farming States” of OH, IL, WI, and IA. The African-American voting bloc also went Truman’s way, heavily so in OH and IL, and significantly so in CA (in particular in Los Angeles and Oakland; Truman only won CA by 18k votes).
Most Americans were happy with their incomes during the Fall of 1948, prices had started to fall, and unemployment was below 3%, unheard of for the Great Depression generation. Senator Robert Taft lamented that it was nearly impossible to vote out a President when the economy was prosperous. With the pollsters, the initial reaction of George Gallup was that a large number of those that participated in his polls didn’t vote, assuming that Dewey would win big without their participation. Elmo Roper, the pollster that stopped polling weeks before the election thinking Dewey had already won, flat-out admitted that he had been wrong, but he was frustrated because he didn’t know why he was wrong. One theory was that the pollsters erred in their sampling process, in that they didn’t pay enough attention to the less-approachable likely voter, e.g. working class and low-income voters. A more valid theory supported Gallup’s assertion that low voter turnout on the side of the Republicans was the difference. That theory had numbers in support, in that Dewey had about 40k fewer votes in 1948 than he did in 1944. Very few in the immediate postmortem of the Election of 1948 gave Truman the credit he deserved in terms of his campaign strategy and superhuman efforts in criss-crossing the nation to connect with voters - but Senator Arthur Vandenberg (R; MI) admitted that, “He did it all by himself. That’s the kind of courage the American people admire”.















































